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For release:
September 28, 2015
CALIFORNIA REALTOR® EXPO 2015 to open next week in San Jose
SAN JOSE, CALIF. (Sept. 28) – CALIFORNIA REALTOR® EXPO 2015, the state’s largest real estate trade show, opens NEXT week at the McEnery Convention Center in San Jose, Calif. Running Oct. 6-8, CALIFORNIA REALTOR® EXPO 2015 offers three full days of valuable and insightful seminars, and networking opportunities for California REALTORS®.
Highlights of CALIFORNIA REALTOR® EXPO 2015 include:
Tuesday, Oct. 6
Tech Tuesday
Back for the first time in five years, Tech Tuesday offers attendees a full day of the latest and greatest in real estate technology tips, tools, and best practices. Sessions range from learning what tablet apps are needed for every client meeting, creating impressive listing presentations that incorporate videos and other technology, to boosting business with Facebook.
Tuesday Lunch: "The Secret to Success in the Silicon Valley"
A special exchange with noteworthy Silicon Valley businesses about innovation, leadership, and finding success in unlikely places. Presented by C.A.R. CEO Joel Singer.
Exhibit Hall Opening
The exhibit hall for CALIFORNIA REALTOR® EXPO 2015 opens at 2 p.m., Oct. 6, providing attendees with an opportunity to meet with vendors and discover the hottest new trends and products for the real estate industry.
Wednesday, Oct. 7
9:30 a.m. – 10:45 a.m.
"The Influence of International Investors in California Real Estate"
Investments from international real estate companies, particularly from Asia, are spurring major development projects in California cities. Experts will discuss how these projects, including their financing, are transforming the real estate landscape of the Golden State and the impact on affordable housing. Presented by Mark McLaughlin, CEO of Pacific Union; Darlene Chiu Bryant, executive director, ChinaSF; John Wong, founding chairman, Asian Real Estate Association of America (AREAA); Gregory Karns, partner at Cox, Castle & Nicholson.
10 a.m. – 11:30 a.m.
"The State of Housing in the Bay Area: The Tech Boom’s Impact on Real Estate"
Experts and academics discuss the Bay Area’s struggle with escalating housing costs as Silicon Valley’s booming economy drives up demand and prices. A housing shortage amidst increasing demand for commercial development in order to meet the growth of technology companies has exacerbated the need for real estate space among competing interests, thereby testing the limits and vibrancy of California’s future as the premier hub for tech innovation. Presented by Brian Uhler, senior policy analyst on housing, Legislative Analyst’s Office; Ted Egan, chief economist, City/County of San Francisco; C.A.R. CEO Joel Singer; Leah Toeniskoetter, San Jose Director, SPUR; and Rachel Brahinsky, professor, University of San Francisco.
1:45 p.m. – 3 pm.
"California 2020: What Lies Ahead for California’s Real Estate Markets?"
C.A.R. Vice President and Chief Economist Leslie Appleton-Young talks with four experts in the field of economics, finance, and real estate about the possible impacts of rising mortgage rates, affordability, worsening water shortage, the growing boomer/millennial divide, slowing price appreciation, and more. Presented by Larry Souza, senior investment economist/advisor, Pillar6 Advisors; Selma Hepp, chief economist, Trulia; Cynthia Kroll, chief economist, Association of Bay Area Governments; Patrick Carlisle, chief market analyst, Paragon Real Estate Group; and Leslie Appleton-Young.
Wednesday Lunch: "Harnessing Your Storytelling Power"
Peter Guber, chairman and CEO of Mandalay Entertainment Group, owner of the NBA franchise Golden State Warriors, and author of New York Times bestseller, “Tell to Win – Connect, Persuade, and Triumph with the Hidden Power of Story,” will help REALTORS® employ the power of story and illustrate how to use storytelling as a persuasive tool to authentically connect with clients and in turn, close more deals.
Thursday, Oct. 8
1:45 p.m. – 3 p.m.
CEO Fireside Chat
C.A.R. CEO Joel Singer sits down with Redfin CEO Glenn Kelman for a very special thought leadership session about the state of today’s housing market, what’s next for third-party portals, and who will take what role moving forward. Presented by Joel Singer and Glenn Kelman.
Thursday Lunch: "2016 Housing Market Forecast with Leslie Appleton-Young"
C.A.R. Chief Economist Leslie Appleton-Young will share valuable information and insight about next year’s California housing market, including projected home sales, median prices, housing affordability, and mortgage rates and availability.
Journalists who would like to attend CALIFORNIA REALTOR® EXPO 2015, please email lotusl@car.org or call (213) 739-8304. For more information on CALIFORNIA REALTOR® EXPO 2015, visit expo.car.org.
Leading the way …® in real estate news and information for more than 110 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States, with more than 165,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.
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